Store – Locator Interface

The Store-locator feature provides the customer an interface to select a physical store-front to pick-up an item that has been purchased online. This selection is based on the availability of the item purchased as well as the distance of the store from the address specified by the customer. This feature was specifically designed for an e-commerce client.

Role: User Interface Designer

Done at: Infosys Technologies Limited, Bangalore

Duration: One Months

Tasks: Knowledge Transfer, Brainstorming, Task Analysis, Interaction/navigation stereotypes, Low Fidelity Prototypes, Wireframing, Usability Evaluation, Interface design, UI Specs.

Responsibility

  • Knowledge transfer with client and Product Management (requirements gathering)
  • Research and competitive analysis of online purchase related features on e-commerce portals
  • Analyzing the overall product and brand philosophy.
  • Identification of the task related features.
  • Information architecture, navigation & interaction stereotypes.
  • Creating Low fidelity prototypes.
  • Meeting with Stake-holders and Project Management to streamline the client expectations.
  • Usability testing and providing UI Specifications
  • Defining the UI enhancing the shopping experience of the customers – from item selection to pick-up from store.

Store Locator concept wireframe showing the list of stores along with item status

Scenarios Walkthrough

Screen walk-throughs are created to describe the navigation and user behavior for different scenarios

Case I : – Anonymous user

Scenario 1: – Anonymous User browsing through products page and selecting a
particular product and finding a store for pick up.

Slide:- Anonymous user – Scenario 1

Scenario 2: – User navigates to the store – locator through global navigation link.

Slide:- Anonymous user – Scenario 1

Case 2: – User logged in the system

Scenario 1: – Logged in User browsing through products page and selecting a particular product and finding a store for pick up.

Slide:- Logged-in user – Scenario 1


Scenario 2 : – User navigates to the store locator through global navigation link.

Slide:- Logged-in user – Scenario 2